Distributors of life science products are the front lines of life science sales and it’s often a difficult job. They must manage product portfolios that are the largest of any segment, often must deal with warehousing the products, need to bear a large share of marketing responsibilities, manage customer relationships, and perform all sales and other necessary corporate functions all while having comparatively restricted profit margins. Distributors and manufacturer’s representatives also need to define themselves within the market and carve out a niche just like any other bioscience company, while still fending off large competitors. Distributors and manufacturer’s reps also often face the unique challenge of trying to sell the same products to the same customer base as many other companies. There’s a lot of competition out there, but it doesn’t have to hold you back. ALSAP can help you stand out and succeed, we design and implement strategies and tactics to differentiate you from your competition and help make sure more of the high-value customer base is driven to your company rather than your competitors. ALSAP will help you find ways to build profitability through increased margins and / or increased revenues using a variety of approaches. Every solution we provide is custom designed to your unique situation and needs. Due to the high competition in this segment there is a heightened need to be found, ALSAP will achieve this trough non-traditional ways of improving presence and visibility and also improving conversion and revenues. ALSAP also helps Distributors with business development and contract negotiation, as well as strategy and branding. ALSAP helps distribution companies manage times of uneven marketing, sales load, such as when new catalogs, new products are being prepared. |
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